Creator Craft by Alitu

The Paradox of AI Content Creation in 2025

Workflows for creators Featured

The Paradox of AI Content Creation in 2025

At the intersection of technology and creativity sits a peculiar paradox. Today's creators find themselves simultaneously empowered and unsettled by AI—capable of producing more than ever before, yet questioning what it means to create at all.

3 Mental Shifts to Become a Full-Time Creator

3 Mental Shifts to Become a Full-Time Creator

Want to become a full-time creator? The secret isn't talent or fancy gear. It's a fundamental mindset shift that anyone can learn - a set of mental habits that separate the professionals from the perpetual amateurs.

How to Stop Being a Consumer and Become a Creator

Content Creation Featured

How to Stop Being a Consumer and Become a Creator

There's a strange paradox that haunts every would-be creator: we're simultaneously terrified no one will ever see our work, and absolutely petrified that someone actually might.

How To Survive The Death of Search Engines And Thrive In 2030

Content Creation Featured

How To Survive The Death of Search Engines And Thrive In 2030

Traditional search is dying. To survive, creators must choose: create highly structured utility content, produce deeply personal content, or perish in the vanishing middle. This is opportunity, not doom. Those who adapt will thrive as search matters less but authenticity matters more.

An AI-take on Jacob the author holds up a newspaper which reads "AI CAN WRITE TEXT NOW"

Tools for creators

Finally! ChatGPT Can Create Text-Heavy Graphics That Actually Work

If you've tried using AI to create graphics with text before, you know the frustration of garbled letters, bizarre fonts, and completely illegible results. That's all changed now. Here's how to make it work for your creator business.

The bell curve lifecycle of a news story: newsjack between news breaking and journalists scrambling for information

Content Creation Featured

What is Newsjacking? How One Timely Article Got Us 200 Backlinks and 17,000 Readers

Newsjacking is the art of injecting your ideas into a breaking news story so you and your ideas get noticed - a term coined by marketer David Meerman Scott in 2011. In practical terms, it means quickly creating relevant content to ride a sudden wave of interest or media coverage.